Smartphones have become the main channel of communication between people. From them we can make phone calls, send SMS messages or via WhatsApp, download social networks, visit any web page and endless other actions. Its popularity has made many companies take their systems to the mobile environment, facilitating user access through the telephone.
In this post we are going to talk about hybrid applications, a trend that helps companies to be more efficient in terms of time and resources. You want to know why? Do not think about it and join us in this post.
Hybrid applications: what are they?
In general, this type of application requires less investment in development than a native application, they reduce the ‘time to market’, maintenance is carried out in a single code source, the interface and functionalities are updated without going through the App Store or Google Play, facilitates access to information, allows the dissemination of content, etc.
Where to start the development of your mobile application?
Surely, you have heard about hybrid apps vs native apps. It is a common question when we are going to start an App project. The first thing we will do is hire a development specialist, based on the utility that we want to give our application, the users that are going to use it, the environment where it will move, etc. We will start by analyzing the needs that the project wants to cover, the objectives to be achieved and the public to which it will be directed.
We will write the analysis of requirements (functionalities and services that you want to offer to users through the App). Now, what differences exist between a native and hybrid application?
– The former are aimed at utilities and the latter at the dissemination of content.
– Native applications optimize business processes and hybrid applications optimize access to corporate information.
– The latter also serve to launch production tests on the market, minimizing investment and allowing user access with a 100% secure connection.
– In the case of native Apps, the customer experience in contracting and loyalty processes is improved.
Do not think that there are only these differences, there are many more requirements that make native applications different from hybrid ones. It all depends on the type of application you have in mind and the users who are going to use it.
Main characteristics of hybrid applications
Although hybrid Apps also have some drawbacks, such as the loading time (slower than in a native App), their characteristics make them very useful applications for any user and company:
– They allow to make use of some hardware functions of the mobile device (camera, contacts, etc.).
– They are independent of the iOS and Android operating systems. They are created with a single interface and compiled into a native container in order to be released across all platforms.
Therefore, the question that you are surely asking yourself now is when should I develop a hybrid application? In general, it is recommended to create this type of applications for companies when their project is going to be focused on the creation and distribution of content (media apps, social networks such as Facebook, Twitter, Instagram, Uber, WhatsApp…).